Campaigns
Who we support and how you can help
KIDS ARE PRICE-LESS CAMPAIGN
Investing in our children's early childhood development is investing in our future RedCap Foundation and Mr Price Group have partnered with UNICEF (United Nations Children's Emergency Fund) to raise funds for UNICEF's Early Childhood Development Programme as well as RedCap Foundation projects.
This partnership will involve a range of products to be sold in the Mr Price Group stores under the 'Kids are Priceless' campaign.
GEAR UP OUR KIDS
Launched in December 2007, the Gear up our Kids campaign has been very successful in encouraging the public to donate used sporting equipment at Mr Price Group stores. With the help of Greater Good SA, donated goods are distributed to selected non-profit organizations involved in sports development throughout SA.
This year’s campaign, made possible in partnership with Lets Play was successfully run at Mr Price Sport and Mr Price Apparel. More than 11 000 units to the (replacement) value of R800 000 were donated and distributed to needy organizations.
Reports from the organizations show that there is a huge need for sporting equipment in low-income communities.
“The impact of this donation cannot be measured, Children now have a choice – they have an alternative to drugs, gangs and alcohol” says Mr L Pinetown of Hands On! Community organization. Click here for more stories from beneficiaries.
Look-out for our next campaign to be launched in January 2010 and be part of making a difference. Children have so much energy and enthusiasm – they just need the equipment!
MRPRICEMONEY ACCOUNT HOLDERS
for more information on how you can donate to the RedCap Foundation - click here